Thinking Outside the Box!
Over the years we have heard of, and seen first-hand some amazingly innovative ideas for promotion of local DESMOND services, obviously these come at a cost so you will need to think hard about what is right for your budget - here are some to get you thinking out of the box about how you could promote your DESMOND services to your community:
Radio jingles
TV adverts - okay we’ve never seen this done but wouldn’t it be great
Facebook paid targeted adverts
The side of buses
Bus stop poster displays
Billboards throughout city centres and on main roads
City/town centre poster displays
Sandwich boards that can be locked up and left permanently outside local venues with high traffic
Local newspaper ads
If you are lucky enough to have the funds for any of the above we are here to help you to design the most eye-catching promo you possibly can.
As a DESMOND licensed provider you can now access the Design team here at Leicester Diabetes Centre to help you if you don’t have access to such services locally. Contact alison.northern@uhl-tr.nhs.uk to find out more.